Global e-commerce impacts of national environment and policy
Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners.
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Format: | Book |
Language: | English |
Published: |
Cambridge
Cambridge University Press
2006
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners. |
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Physical Description: | xxii, 444 pages illustrations 24 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 9780521848220 0521848229 |