Differential games in marketing

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Bibliographic Details
Main Author: Jorgensen, Steffen 1942-
Other Authors: Zaccour, Georges
Format: Book
Published: Boston Kluwer Academic Publishers 2004
Series:International series in quantitative marketing v.15
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 0 0 |a 1402076134 (alk. paper) 
020 0 0 |a 9781402076134 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415  |b .J67 2004 
100 1 0 |a Jorgensen, Steffen  |d 1942- 
245 1 0 |a Differential games in marketing  |c Steffen Jorgensen, Georges Zaccour 
260 0 0 |a Boston  |b Kluwer Academic Publishers  |c 2004 
300 0 0 |a xvi, 176 p.  |c 25 cm 
490 0 0 |a International series in quantitative marketing  |v v.15 
504 0 0 |a Includes bibliographical references (p. [161]-170) and index 
650 # 0 |a Marketing  |x Mathematical models 
650 # 0 |a Differential games  |x Mathematical models 
700 1 1 |a Zaccour, Georges 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=368093 
964 # # |c BOK  |d 01