Audience ratings radio, television, and cable
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| Main Author: | |
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| Format: | Book |
| Published: |
Hillsdale, N.J.
L. Erlbaum Associates
1988
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| Edition: | Rev. ed., including a complete account of peoplemeter developments |
| Series: | Communication
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvii, 381 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 080580174X |
Radio and television