Consumer behavior

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Bibliographic Details
Main Author: Hoyer, Wayne D.
Other Authors: MacInnis, Deborah J.
Format: Unknown
Published: Boston, MA. Houghton Mifflin Co. 2007
Edition:4th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:1 v. (various pagings) ill. 26 cm
Bibliography:Includes bibliographical references and indexes
ISBN:0618643729 (main student text)
0618731814 (exam copy)