Principles of Marketing

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Bibliographic Details
Main Authors:	Kotler, Philip (Author), Armstrong, Gary (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ Prentice Hall 2008 ©2008
Edition:	twelfh edition
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HF5415 \|b .K636 2008
100	1	#	\|a Kotler, Philip \|e author
245	1	0	\|a Principles of Marketing \|c Philip Kotler, Gary Armstrong
250	#	#	\|a twelfh edition
264	#	1	\|a Upper Saddle River, NJ \|b Prentice Hall \|c 2008
264	#	1	\|c ©2008
300	#	#	\|a xxiv, 557 pages \|b illustrations \|c 29 cm
336	#	#	\|a text \|2 rdacontent
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338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references and indexes.
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526	#	#	\|a Principles and Practice Of Marketing \|b Bachelor of Business Administration(Hons)Entrepreneurship \|5 Faculty of Business Management
650	#	0	\|a Marketing
700	1	#	\|a Armstrong, Gary \|e author
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