Principles of Marketing
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ
Prentice Hall
2008
©2008 |
| Edition: | twelfh edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiv, 557 pages illustrations 29 cm |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 0136132375 9780136132370 |
Principles of marketing