In search of a new logic for marketing the foundation of contemporary marketing theory
Saved in:
| Main Author: | |
|---|---|
| Format: | Unknown |
| Published: |
Hoboken, NJ
John Wiley & Sons Inc.
2007
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag 
Search engine marketing
The New Marketing
FOUNDATIONS OF MARKETING
