Business and Competitive Analysis Effective Application of New and Classic Methods

Serves as a how-to guide for business and competitive analysis. Intended for managers, consultants, functional specialists, and strategists, this title begins with guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results.

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Bibliographic Details
Main Authors: Fleisher, Craig S. (Author), Bensoussan, Babette E. (Author)
Format: Book
Language:English
Published: Upper Saddle River, NJ Financial Times Press 2007
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 0131873660  |q hardback 
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100 1 # |a Fleisher, Craig S.  |e author 
245 1 0 |a Business and Competitive Analysis  |b Effective Application of New and Classic Methods  |c Craig S. Fleisher and Babette E. Bensoussan 
264 # 1 |a Upper Saddle River, NJ  |b Financial Times Press  |c 2007 
264 # 4 |c ©2007 
300 # # |a xxxii, 491 paages  |b illustrations  |c 25 cm 
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504 # # |a Includes bibliographical references and index 
520 # # |a Serves as a how-to guide for business and competitive analysis. Intended for managers, consultants, functional specialists, and strategists, this title begins with guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. 
650 # 0 |a Business intelligence 
650 # 0 |a Competition 
700 1 # |a Bensoussan, Babette E.  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=366279 
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