International marketing
The second edition of International Marketing serves as a textbook for an introductory course on international marketing
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Format: | Book |
Language: | English |
Published: |
Oxford New York
Oxford University Press
2005
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | 0 | 0 | |a 0195671236 |q paperback |
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100 | 1 | 0 | |a Joshi, Rakesh Mohan |e author |
245 | 1 | 0 | |a International marketing |c Rakesh Mohan Joshi |
264 | # | 1 | |a Oxford |a New York |b Oxford University Press |c 2005 |
264 | # | 4 | |c ©2005 |
300 | 0 | 0 | |a xiii, 750 pages |b illustrations |c 24 cm |e 1 CD-ROM (4 3/4 in.) |
336 | # | # | |a text |2 rdacontent |
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504 | 0 | 0 | |a Includes bibliographical references and index |
520 | # | # | |a The second edition of International Marketing serves as a textbook for an introductory course on international marketing |
650 | # | 0 | |a International trade |
650 | # | 0 | |a Export marketing |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=366269 |
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