International marketing
The second edition of International Marketing serves as a textbook for an introductory course on international marketing
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford New York
Oxford University Press
2005
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | The second edition of International Marketing serves as a textbook for an introductory course on international marketing |
|---|---|
| Physical Description: | xiii, 750 pages illustrations 24 cm 1 CD-ROM (4 3/4 in.) |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0195671236 |
International Marketing