Entrepreneurship

How do you come up with a good idea for a business? What are the unique marketing challenges that you'll face? How do you acquire the necessary financing? Written by one of the biggest names in the field, this book will arm readers with the knowledge to turn inspiration into results. It explore...

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Bibliographic Details
Main Author: Bygrave, William D. 1937- (Author)
Other Authors: Zacharakis, Andrew
Format: Book
Language:English
Published: Hoboken, NJ Wiley 2008
©2008
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