Marketing of Olympic sport organisations

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Bibliographic Details
Main Author: Ferrand, Alain
Other Authors: Torrigiani, Luiggino 1962-
Format: Book
Published: Champaign, IL Human Kinetics 2005
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-365163
020 0 0 |a 073605930X (soft cover) 
020 0 0 |a 9780736059305 
040 # # |a DLC  |d ITMB 
090 0 0 |a GV716  |b .F47 2005 
100 1 0 |a Ferrand, Alain 
245 1 0 |a Marketing of Olympic sport organisations  |c Alain Ferrand and Luiggino Torrigiani ; [foreword by Jean-Loup Chappelet] 
260 0 0 |a Champaign, IL  |b Human Kinetics  |c 2005 
300 0 0 |a vii, 136 p.  |b ill.  |c 28 cm 
504 0 0 |a Includes bibliographical references (p. 133-136) 
650 # 0 |a Sports  |x Societies, etc  |x Marketing 
650 # 0 |a Sports administration  |x Societies, etc  |x Marketing 
650 # 0 |a Olympics  |x Management 
700 1 1 |a Torrigiani, Luiggino  |d 1962- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=365163 
964 # # |c BOK  |d 01