Marketing to the social web how digital customer communities build your business

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Bibliographic Details
Main Author: Weber, Larry
Format: Book
Published: Hoboken, N.J. John Wiley & Sons 2007
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:ix, 230 p. 24 cm
Bibliography:Includes bibliographical references (p. 217-222) and index
ISBN:9780470124178 (cloth)
0470124172 (cloth)