Nonprofit marketing best practices

From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's challenging economic climate, every nonprofit organization needs an organization-wide commitment to a comprehensive marketing strategy that increases awareness and s...

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Bibliographic Details
Main Author: Burnett, John 1944- (Author)
Format: Book
Language:English
Published: Hoboken, N.J. Wiley 2007
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