The brand who cried "wolf" deliver on your company's promise and create customers for life

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Bibliographic Details
Main Author: Deming, Scott
Format: Book
Published: Hoboken, N.J. John Wiley 2007
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HD69.B7  |b D46 2007 
100 1 # |a Deming, Scott 
245 1 4 |a The brand who cried "wolf"  |b deliver on your company's promise and create customers for life  |c Scott Deming 
260 # # |a Hoboken, N.J.  |b John Wiley  |c 2007 
300 # # |a xix, 204 p.  |c 24 cm 
504 # # |a Includes bibliographical references (p. 193-195) and index 
650 # 0 |a Brand name products  |x Management 
650 # 0 |a Success in business 
650 # 0 |a Brand name products  |x Management 
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