Packaging design successful product branding from concept to shelf
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Format: | Book |
Published: |
Hoboken, NJ
J Wiley & Sons
2006
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-364171 | ||
020 | 0 | 0 | |a 047172016X (cloth) |
020 | 0 | 0 | |a 9780471720164 (cloth) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a TS195.4 |b .K65 2006 |
100 | 1 | 0 | |a Klimchuk, Marianne Rosner |
245 | 1 | 0 | |a Packaging design |b successful product branding from concept to shelf |c Marianne Rosner Klimchuk and Sandra A. Krasovec |
260 | 0 | 0 | |a Hoboken, NJ |b J Wiley & Sons |c 2006 |
300 | 0 | 0 | |a x, 262 p. |b ill. (some col.) |c 25 cm |
504 | 0 | 0 | |a Includes bibliographical references (p 252-253) and index |
650 | # | 0 | |a Packaging |x Design |
700 | 1 | 1 | |a Krasovec, Sandra A. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=364171 |
964 | # | # | |c BOK |d 01 |