Marketing research an applied approach
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Format: | Unknown |
Published: |
Welwyn Garden City
Financial Times Prentice Hall
2006, 2007
|
Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000n a2200000 a 4501 | ||
---|---|---|---|
001 | wils-364016 | ||
020 | # | # | |a 0273706896 |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.2. |b M29 1999 |
100 | 1 | # | |a Malhotra, Naresh K. |
245 | 1 | 0 | |a Marketing research |b an applied approach |c Naresh K. Malhotra, David F. Birks |
250 | # | # | |a 3rd ed |
260 | # | # | |a Welwyn Garden City |b Financial Times Prentice Hall |c 2006, 2007 |
300 | # | # | |a xxi, 835 p. |b ill. (chiefly col.) |c 27 cm. |e 1 compact disk |
500 | # | # | |a CD-ROM in back pocket |
650 | # | 0 | |a Marketing research |x Methodology |
650 | # | 0 | |a Marketing research |x Methodology |
700 | 1 | # | |a Birks, David F. |
700 | # | # | |a Malhotra, Naresh K. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=364016 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00250##a0011.2.2||00260##a0011.2.2||00260##b0011.2.2||00260##c0011.2.2||00300##a0011.2.2||00300##b0011.2.2||00300##c0011.2.2||00500##a0011.2.2||01700##a0011.2.2|| |