Marketing research an applied approach
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
Welwyn Garden City
Financial Times Prentice Hall
2006, 2007
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | CD-ROM in back pocket |
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| Physical Description: | xxi, 835 p. ill. (chiefly col.) 27 cm. 1 compact disk |
| ISBN: | 0273706896 |
MARKETING RESEARCH an applied approach