Actionable web analytics using data to make smart business decisions

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Bibliographic Details
Main Author: Burby, Jason
Other Authors: Atchison, Shane
Format: Book
Published: Indianapolis, IN Wiley Publishing 2007
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Actionable web analytics  |b using data to make smart business decisions  |c Jason Burby, Shane Atchison 
260 # # |a Indianapolis, IN  |b Wiley Publishing  |c 2007 
300 # # |a xxix, 256 p.  |b ill.  |c 24 cm 
500 # # |a Includes index 
650 # 0 |a Electronic commerce 
650 # 0 |a Data mining 
650 # 0 |a Web sites  |x Design 
650 # 0 |a Internet marketing 
650 # 0 |a Business enterprises  |x Computer networks 
650 # 0 |a Web usage mining 
650 # 0 |a Internet users  |x Statistics  |x Data processing 
700 1 # |a Atchison, Shane 
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