This business of music marketing & promotion

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Bibliographic Details
Main Author: Lathrop, Tad
Other Authors: Pettigrew, Jim
Format: Book
Published: New York Billboard Books 2003
Edition:Rev. & updated ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a This business of music marketing & promotion  |c Tad Lathrop; contributions by Jim Pettigrew, Jr 
246 3 0 |a Music marketing & promotion 
246 3 0 |a Music marketing and promotion 
250 # # |a Rev. & updated ed 
260 # # |a New York  |b Billboard Books  |c 2003 
300 # # |a xii, 308 p.  |b ill.  |c 24 cm 
500 # # |a Includes index 
500 # # |a A practical guide to creating a completely integrated marketing & e-marketing campaign 
650 # 0 |a Music trade  |x Vocational guidance 
650 # 0 |a Popular music  |x Writing and publishing 
650 # 0 |a Sound recordings  |x Marketing 
700 1 # |a Pettigrew, Jim 
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