This business of music marketing & promotion

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Bibliographic Details
Main Author: Lathrop, Tad
Other Authors: Pettigrew, Jim
Format: Book
Published: New York Billboard Books 2003
Edition:Rev. & updated ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
A practical guide to creating a completely integrated marketing & e-marketing campaign
Physical Description:xii, 308 p. ill. 24 cm
ISBN:0823077292
9780823077298