The fundamentals of creative advertising
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
Lausanne [Worthing]
AVA Academia
2006
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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|---|---|---|---|
| 001 | wils-360407 | ||
| 020 | # | # | |a 9782940373185 (pbk.) |
| 020 | # | # | |a 2940373183 (pbk.) |
| 040 | # | # | |a UKM |d ITMB |
| 090 | 0 | 0 | |a HF5823 |b .B877 2006 |
| 100 | 1 | # | |a Burtenshaw, Ken |
| 245 | 1 | 4 | |a The fundamentals of creative advertising |c Ken Burtenshaw, Nik Mahon and Caroline Barfoot |
| 260 | # | # | |a Lausanne |a [Worthing] |b AVA Academia |c 2006 |
| 300 | # | # | |a 176 p. |b col. ill. |c 23 cm |
| 650 | # | 0 | |a Advertising |
| 650 | # | 0 | |a Commercial art |
| 650 | # | 0 | |a Advertising campaigns |
| 700 | 1 | # | |a Mahon, Nik |
| 700 | # | # | |a Barfoot, Caroline |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=360407 |
| 964 | # | # | |c BOK |d 01 |
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The fundamentals of creative advertising