Services marketing people, technology, strategy

Services marketing people, technology, strategy

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Bibliographic Details
Main Author: Lovelock, Christopher H.
Other Authors: Wirtz, Jochen
Format: Book
Published: Upper Saddle River, NJ Pearson/Prentice Hall 2007
Edition:6th ed
Subjects:
Marketing > Management
Customer services > Marketing
Professions > Marketing
Service industries > Marketing
Online Access:Click Here to View Status and Holdings.
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SERVICES MARKETING People Technology Strategy

SERVICES MARKETING People Technology Strategy by Lovelock, Christopher H.

Published 2016
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SERVICES MARKETING PEOPLE, TECHNOLOGY, STRATEGY

SERVICES MARKETING PEOPLE, TECHNOLOGY, STRATEGY by Lovelock, Christopher, Wirtz, Jochen

Published 2011
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SERVICES MARKETING PEOPLE, TECHNOLOGY, STRATEGY

SERVICES MARKETING PEOPLE, TECHNOLOGY, STRATEGY by Lovelock, Christopher H.

Published 2011
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Services marketing people, technology, strategy

Services marketing people, technology, strategy by Lovelock, Christopher H

Published 2001
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Services Marketing People, Technology, Strategy

Services Marketing People, Technology, Strategy by Lovelock, Christopher H.

Published 2001
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