Marketing and football an international perspective

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Bibliographic Details
Other Authors:	Desbordes, Michel
Format:	Book
Published:	Amsterdam Butterworth-Heinemann 2007
Series:	Sports marketing series
Subjects:	Soccer > Social aspects > Cross-cultural studies Soccer > Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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245	1	0	\|a Marketing and football \|b an international perspective \|c edited by Michel Desbordes
260	#	#	\|a Amsterdam \|b Butterworth-Heinemann \|c 2007
300	#	#	\|a xxvi, 518 p. \|b ill. \|c 24 cm
490	1	#	\|a Sports marketing series
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Soccer \|x Social aspects \|x Cross-cultural studies
650	#	0	\|a Soccer \|x Marketing
700	1	#	\|a Desbordes, Michel
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=360036
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