Business-to-business marketing

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Bibliographic Details
Main Authors: Brennan, Ross 1957- (Author), Canning, Louise (Author), McDowell, Raymond (Author)
Format: Book
Language:English
Published: Los Angeles SAGE 2007
Series:Advanced marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781412919692  |q hardback 
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041 0 # |a eng 
090 0 0 |a HF5415.1263  |b .B74 2007 
100 1 # |a Brennan, Ross  |d 1957-  |e author 
245 1 0 |a Business-to-business marketing  |c Ross Brennan, Louise Canning, Raymond McDowell 
264 # 1 |a Los Angeles  |b SAGE  |c 2007 
264 # 4 |c ©2007 
300 # # |a xix, 359 pages  |b illustrations  |c 25 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
490 1 # |a Advanced marketing series 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Industrial marketing  |x Case studies 
650 # 0 |a Industrial marketing  |x Case studies 
700 1 # |a Canning, Louise  |e author 
700 # # |a McDowell, Raymond  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=359251 
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