STRATEGY SYNTHESIS RESOLVING STRATEGY PARADOXES TO CREATE COMPETITIVE ADVANTAGE

STRATEGY SYNTHESIS RESOLVING STRATEGY PARADOXES TO CREATE COMPETITIVE ADVANTAGE

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Conventional strategic management education is dominated by a strong industry recipe that: limits the number of perspectives presented; users an overly simplistic step-by-step strategic planning approach ; reworks original material into consistent and bite-size pieces of text ; and learns heavily to...

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Bibliographic Details
Main Authors: WIT, BOB DE (Author), MEYER, RON (Author)
Format: Book
Language:English
Published: Australia Thomson Learning 2005
Edition:SECOND EDITION
Subjects:
Business planning
Strategic planning
International business enterprises
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