Exploring marketing research
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Mason, OH
Thomson/South-Western
2007
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Edition: | nineth edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000naa#a2200000#i 4501 | ||
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001 | wils-358809 | ||
005 | 2018526104436 | ||
008 | t2007 -US a## ##001 ##eng#D | ||
020 | # | # | |a 0324320884 (hbk. : student ed.) |
020 | # | # | |a 9780324539028 (paerback) |
020 | # | # | |a 0324539029 (paperback) |
040 | # | # | |a DLC |d UiTM |e rda |
041 | 0 | # | |a ENGLISH |
090 | 0 | 0 | |a HF5415.2 |b .Z54 2007 |
100 | 1 | # | |a Zikmund, William G. |e author |
245 | 1 | 0 | |a Exploring marketing research |c William G. Zikmund, Barry J. Babin |
250 | # | # | |a nineth edition |
264 | # | 1 | |a Mason, OH |b Thomson/South-Western |c 2007 |
300 | # | # | |a xxi, 698 pages |b chiefly color illustration |c 29 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Marketing research |
700 | 1 | # | |a Babin, Barry J. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=358809 |
964 | # | # | |c BOK |d 01 |
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