Exploring marketing research
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Mason, OH
Thomson/South-Western
2007
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| Edition: | nineth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxi, 698 pages chiefly color illustration 29 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0324320884 (hbk. : student ed.) 9780324539028 (paerback) 0324539029 (paperback) |
EXPLORING MARKETING RESEARCH