Essentials of corporate communication implementing practices for effective reputation management

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Bibliographic Details
Main Author: Riel, C. B. M. van
Other Authors: Fombrun, Charles J.
Format: Unknown
Published: Abingdon Routledge 2007
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780415328258 (hard cover) 
020 # # |a 9780415328265 (soft cover) 
020 # # |a 041532825X (hard cover) 
020 # # |a 0415328265 
040 # # |a DLC  |d ITMB 
090 0 0 |a HD30.3  |b .R537 2007 
100 1 # |a Riel, C. B. M. van 
245 1 0 |a Essentials of corporate communication  |b implementing practices for effective reputation management  |c Cees B.M. van Riel and Charles J. Fombrun 
260 # # |a Abingdon  |b Routledge  |c 2007 
300 # # |a xvi, 306 p.  |b ill.  |c 23 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Corporate image 
650 # 0 |a Corporations  |x Public relations 
650 # 0 |a Communication in management  |x Public relations 
700 1 # |a Fombrun, Charles J. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=358716 
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