Essentials of corporate communication implementing practices for effective reputation management

Essentials of corporate communication implementing practices for effective reputation management

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Bibliographic Details
Main Author: Riel, C. B. M. van
Other Authors: Fombrun, Charles J.
Format: Unknown
Published: Abingdon Routledge 2007
Subjects:
Corporate image
Corporations > Public relations
Communication in management > Public relations
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xvi, 306 p. ill. 23 cm
Bibliography:Includes bibliographical references and index
ISBN:9780415328258 (hard cover)
9780415328265 (soft cover)
041532825X (hard cover)
0415328265

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