Marketing research
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Hoboken, NJ
John Wiley & Sons, Inc.
2007
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| Edition: | 9th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvii, 774 p. ill. 27 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0470050764 (cloth) 9780470050767 |
Marketing research