Marketing Research

Marketing Research

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For the undergraduate Marketing Research course. Marketing Research is the global leader in marketing research because it demonstrates how to use statistical tools in an intuitive manner

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Bibliographic Details
Main Authors: Burns, Alvin C. (Author), Bush, Ronald F. (Author)
Format: Book
Language:English
Published: Upper Saddle River, NJ PEARSON Prentice Hall 2006
Edition:Fifth Edition
Subjects:
Marketing research
Online Access:Click Here to View Status and Holdings.
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