Changing minds : the art and science of changing our own and other people's minds
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| Format: | Manuscript Book |
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Boston, Mass
Harvard Business School Press
2006
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| Online Access: | Click Here to View Status and Holdings. |
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CHANGING MINDS The Art and Science of Changing Our Own and Other People's Minds
The psychology of persuasion how to persuade others to your way of thinking
Why don't you want what i want? how to win support for your ideas without hard sell, manipulation, or power plays
