Corporate reputation and competitiveness

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Bibliographic Details
Main Author: Davies, Gary 1946-
Other Authors: Chun, Rosa, Silva, Rui Vinhas da, Roper, Stuart
Format: Book
Published: London Routledge 2003
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 041528743X 
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090 0 0 |a HD59.2  |b .D38 2003 
100 1 # |a Davies, Gary  |d 1946- 
245 1 0 |a Corporate reputation and competitiveness  |c Gary Davies ; with Rosa Chun, Rui Vinhas da Silva and Stuart Roper 
260 # # |a London  |b Routledge  |c 2003 
300 # # |a xiii, 272 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references (p. [259]-268) and index 
650 # 0 |a Brand name products  |x Management 
650 # 0 |a Corporations  |x Public relations 
650 # 0 |a Competition 
650 # 0 |a Corporate image  |x Management 
700 1 # |a Chun, Rosa 
700 # # |a Silva, Rui Vinhas da 
700 # # |a Roper, Stuart 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=356728 
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