Corporate reputation and competitiveness
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Format: | Book |
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London
Routledge
2003
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Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-356728 | ||
020 | # | # | |a 9780415287432 |
020 | # | # | |a 041528743X |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HD59.2 |b .D38 2003 |
100 | 1 | # | |a Davies, Gary |d 1946- |
245 | 1 | 0 | |a Corporate reputation and competitiveness |c Gary Davies ; with Rosa Chun, Rui Vinhas da Silva and Stuart Roper |
260 | # | # | |a London |b Routledge |c 2003 |
300 | # | # | |a xiii, 272 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographical references (p. [259]-268) and index |
650 | # | 0 | |a Brand name products |x Management |
650 | # | 0 | |a Corporations |x Public relations |
650 | # | 0 | |a Competition |
650 | # | 0 | |a Corporate image |x Management |
700 | 1 | # | |a Chun, Rosa |
700 | # | # | |a Silva, Rui Vinhas da |
700 | # | # | |a Roper, Stuart |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=356728 |
964 | # | # | |c BOK |d 01 |