The marketing economy an analytical approach

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Bibliographic Details
Main Author:	Narver, John C
Other Authors:	Savitt, Ronald (joint author)
Format:	Book
Published:	New York Holt, Rinehart and Winston [1971
Series:	Holt, Rinehart and Winston marketing series
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


LEADER	00000n a2200000 a 4501
001	wils-35550
020	#	#	\|a T000010037
090	0	0	\|a HF5415 \|b .N229 1971
100	1	#	\|a Narver, John C
245	1	1	\|a The marketing economy \|b an analytical approach \|c [by] John C. Narver [and] Ronald Savitt
260	#	#	\|a New York \|b Holt, Rinehart and Winston \|c [1971
300	#	#	\|a xvi, 432 p. \|b illus. \|c 24 cm
490	1	#	\|a Holt, Rinehart and Winston marketing series
504	#	#	\|a Includes bibliographies.
650	#	0	\|a Marketing
700	1	#	\|a Savitt, Ronald \|e joint author
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=35550
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam