Political consultants and negative campaigning the secrets of the pros
One of the most closely-watched and controversial aspects of modern political campaigning is the use of negative, attack tactics. This book examines the role played by negative campaigning through a national survey of professional political consultants.
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| Format: | Book |
| Language: | English |
| Published: |
Lanham, Md.
University Press of America
1998
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| Online Access: | Click Here to View Status and Holdings. |
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Communication consultants in political campaigns ballot box warriors