The new public professional communication and the means of social influence
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Main Author: | |
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Format: | Unknown |
Published: |
Cambridge New York
Cambridge University Press
1997
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Series: | Cambridge cultural social studies
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-353268 | ||
020 | # | # | |a 0521481465 (hbk.) |
020 | # | # | |a 0521484936 (pbk.) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HM263 |b .M3124 1997 |
100 | 1 | # | |a Mayhew, Leon H |
245 | 1 | 1 | |a The new public |b professional communication and the means of social influence |c Leon H. Mayhew |
260 | # | # | |a Cambridge |a New York |b Cambridge University Press |c 1997 |
300 | # | # | |a xi, 332 p. |c 24 cm |
490 | 1 | # | |a Cambridge cultural social studies |
504 | # | # | |a Includes bibliographical references (p. 303-325) and index |
650 | # | 0 | |a Influence (Psychology) |
650 | # | 0 | |a Communication |x Social aspects |
650 | # | 0 | |a Public relations |
650 | # | 0 | |a Manipulative behavior |
650 | # | 0 | |a Persuasion (Psychology) |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=353268 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00260##a003.5.1||00260##a002.8.2||00260##b003.5.1||00260##c003.5.1||00300##a003.5.1||00300##c003.5.1|| |