The new public professional communication and the means of social influence

The new public professional communication and the means of social influence

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Bibliographic Details
Main Author: Mayhew, Leon H
Format: Unknown
Published: Cambridge New York Cambridge University Press 1997
Series:Cambridge cultural social studies
Subjects:
Influence (Psychology)
Communication > Social aspects
Public relations
Manipulative behavior
Persuasion (Psychology)
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xi, 332 p. 24 cm
Bibliography:Includes bibliographical references (p. 303-325) and index
ISBN:0521481465 (hbk.)
0521484936 (pbk.)

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