Packaging the presidency a history and criticism of presidential campaign advertising

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Bibliographic Details
Main Author:	Jamieson, Kathleen Hall
Format:	Book
Published:	New York Oxford University Press 1996
Edition:	3rd ed
Subjects:	Advertising, Political > United States Presidents > Election > United States United States > Politics and government > 1989- United States > Politics and government > 1945-1989
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

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020	#	#	\|a 0195089413 (cl. : alk. paper)
020	#	#	\|a 0195089421 (pbk. : alk. paper)
090	0	0	\|a JK524 \|b .J36 1996
100	1	#	\|a Jamieson, Kathleen Hall
245	1	1	\|a Packaging the presidency \|b a history and criticism of presidential campaign advertising \|c Kathleen Hall Jameison
250	#	#	\|a 3rd ed
260	#	#	\|a New York \|b Oxford University Press \|c 1996
300	#	#	\|a xxvi, 578 p. \|b ill. \|c 22 cm
504	#	#	\|a Includes bibliographical references (p. 525-568) and index
650	#	0	\|a Advertising, Political \|z United States
650	#	0	\|a Presidents \|x Election \|z United States
651	#	1	\|a United States \|x Politics and government \|y 1989-
651	#	#	\|a United States \|x Politics and government \|y 1945-1989
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=352785
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam