Packaging the presidency a history and criticism of presidential campaign advertising

Packaging the presidency a history and criticism of presidential campaign advertising

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Bibliographic Details
Main Author: Jamieson, Kathleen Hall
Format: Book
Published: New York Oxford University Press 1996
Edition:3rd ed
Subjects:
Advertising, Political > United States
Presidents > Election > United States
United States > Politics and government > 1989-
United States > Politics and government > 1945-1989
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxvi, 578 p. ill. 22 cm
Bibliography:Includes bibliographical references (p. 525-568) and index
ISBN:0195089413 (cl. : alk. paper)
0195089421 (pbk. : alk. paper)

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