Customer relationship management a databased approach
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| Format: | Unknown |
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Hoboken, NJ
Wiley
2006
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiv, 323 p. ill. 26 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0471271330 |
Customer Relationship Management Concept, Strategy, and Tools 
Customer relationship management organizational and technological perspectives