Selling today creating customer value

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Bibliographic Details
Main Author: Manning, Gerald L
Other Authors: Reece, Barry L
Format: Book
Published: New Jersey Pearson/Prentice Hall 2004
Edition:9th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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300 # # |a axxix, 527 p.bill. (some col.)  |c 21 cm 
504 # # |a Includes bibliographical references (p. 497-507) and indexes 
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