Principles of Marketing

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Bibliographic Details
Main Authors:	Kotler, Philip (Author), Saunders, John (Author), Wong, Veronica (Author), Armstrong, Gary (Author)
Format:	Book
Language:	English
Published:	London Pearson Education Ltd. Prentice Hall 2002
Edition:	Third European Edition
Series:	Prentice-Hall series in marketing
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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264	#	1	\|a London \|b Pearson Education Ltd. \|b Prentice Hall \|c 2002
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300	#	#	\|a xxxi, 856 pages \|b illustrations (some col.) \|c 28 cm
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700	1	#	\|a Wong, Veronica \|e author
700	1	#	\|a Armstrong, Gary \|e author
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