Marketing research an integrated approach
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Harlow, England
Prentice Hall/Financial Times
2006
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Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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MARC
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020 | # | # | |a 9780273694748 |
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041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415.2 |b .W558 2006 |
100 | 1 | # | |a Wilson, Alan M. |e author |
245 | 1 | 0 | |a Marketing research |b an integrated approach |c Alan Wilson |
250 | # | # | |a 2nd ed |
264 | # | 1 | |a Harlow, England |b Prentice Hall/Financial Times |c 2006 |
264 | # | 4 | |c ©2006 |
300 | # | # | |a xviii, 432 pages |b illustrations |c 25 cm. |e 1 CD-ROM (4 3/4 in.) |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Marketing research |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=350713 |
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