Propaganda and persuasion
In this revised and expanded edition of the bestselling textbook, Jowett and O'Donnell examine the age-old art of propaganda and a related form of communication - persuasion - from a communication perspective. They present an overview of the history of propaganda, a review of the social scienti...
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| Main Author: | |
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| Other Authors: | |
| Format: | Unknown |
| Language: | English |
| Published: |
Thousand Oaks, Calif
Sage
2006
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| Edition: | Fourth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 020 | # | # | |a 9781412908979 |q hardback |
| 020 | # | # | |a 1412908973 (cloth) |
| 020 | # | # | |a 1412908981 (pbk.) |
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| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HM1231 |b .J68 2006 |
| 100 | 1 | # | |a Jowett, Garth S. |e author |
| 245 | 1 | 0 | |a Propaganda and persuasion |c Garth S. Jowett and Victoria O'Donnell |
| 250 | # | # | |a Fourth edition |
| 264 | # | 1 | |a Thousand Oaks, Calif |b Sage |c 2006 |
| 300 | # | # | |a xxii, 422 pages |b illustration |c 23 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references (p. 369-391) and index |
| 520 | # | # | |a In this revised and expanded edition of the bestselling textbook, Jowett and O'Donnell examine the age-old art of propaganda and a related form of communication - persuasion - from a communication perspective. They present an overview of the history of propaganda, a review of the social scientific research on its effects, and an examination of its applications. New material included covers the Middle East conflict, the Cold War and glasnost, as well as propaganda as it relates to women. |
| 650 | # | 0 | |a Propaganda |
| 650 | # | 0 | |a Persuasion (Psychology) |
| 700 | 1 | # | |a O'Donnell, Victoria |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=349796 |
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Propaganda & Persuasion 
Propaganda and persuasion