Customer communications 2005 - 2006

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Bibliographic Details
Main Author: Jones, Maggie
Corporate Author: Chartered Institute of Marketing
Other Authors: Cheeseman, Alison
Format: Unknown
Published: Oxford Elsevier Butterworth Heinemann 2005
Series:Official CIM coursebook
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Customer communications 2005 - 2006  |c Maggie Jones and Alison Cheeseman 
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300 # # |a xii, 313 p.  |b ill.  |c 30 cm 
490 1 # |a Official CIM coursebook 
500 # # |a "Professional certificate in marketing 2005-2006"--Cover 
504 # # |a Includes bibliographical reference and index 
650 # 0 |a Communication in marketing 
650 # 0 |a Relationship marketing  |x Management 
650 # 0 |a Customer relations  |x Management 
700 1 # |a Cheeseman, Alison 
710 1 # |a Chartered Institute of Marketing 
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