Handbook of media management and economics
Saved in:
Other Authors: | Chan-Olmsted, Sylvia M, Wirth, Michael O. 1951-, Albarran, Alan B |
---|---|
Format: | Book |
Language: | English |
Published: |
Mahwah, N.J.
L. Erlbaum Associates
2006
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Media product portfolios issues in management of multiple products and services
Published: (2005) -
Media Management Strategy, Business Models and Case Studies
by: Wirtz, Bernd W.
Published: (2020) -
Media economics applying economics to new and traditional media
by: Hoskins, Colin
Published: (2004) -
Media economics theory and practice
Published: (2004) -
Media economics concepts and issues
by: Picard, Robert G
Published: (1989)