What customers really want how to bridge the gap between what your organization offers and what your clients crave

What customers really want how to bridge the gap between what your organization offers and what your clients crave

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Bibliographic Details
Main Author: McKain, Scott
Format: Unknown
Published: Nashville Thomas Nelson Publishers 2005
Subjects:
Consumer behavior
Organizational effectiveness
Customer services > Management
Marketing > Psychological aspects
Relationship marketing
Customer relations > Management
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxviii, 195 p. 24 cm
Bibliography:Includes bibliographical references (p. 189-192)
ISBN:9789833831548
9733831540
9780785211983 (hardcover)
0785211985 (hardcover)

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