Contemporary direct marketing

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Bibliographic Details
Main Author:	Spiller, Lisa D.
Other Authors:	Baier, Martin
Format:	Book
Published:	Upper Saddle River, N.J. Pearson/Prentice Hall 2005
Subjects:	Direct Marketing
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a Spiller, Lisa D.
245	1	1	\|a Contemporary direct marketing \|c Lisa Spiller, Martin Baier
260	#	#	\|a Upper Saddle River, N.J. \|b Pearson/Prentice Hall \|c 2005
300	#	#	\|a xxi, 410 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Direct Marketing
700	1	#	\|a Baier, Martin
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=344710
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