The future of advertising new media, new clients, new consumers in the post-television age
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Main Author: | |
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Format: | Book |
Published: |
Chicago, Ill.
McGraw-Hill
2003
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xi, 260 p. 22 cm |
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Bibliography: | Includes bibliographical references (p. 251-253) and Index |
ISBN: | 0071403159 |